Folio West

A website worth putting your name on.

An independent website studio for funds, sponsors and advisers. One custom site, written from an interview and built for counsel review.

See the work

Different readers. Different sites.

Two live sites, for an acquisition platform and the car wash company it owns. Four designs, for the kinds of firm we write for: an independent sponsor, a Fund I, a venture fund and an M&A adviser. Each one starts with who has to read it.

Acquisition platform

Acqiline

Buys the businesses every town runs on. One site for owners and investors at once, set on a night ground with one orange and a map of every market.

Read the case study

Portfolio company

Iron Clay Partners

Acqiline’s car wash company, written for an owner deciding whether to sell. Warm paper, a softer serif and video from the wash bay.

Read the case study

Independent sponsor

Standpipe Partners

Two principals buying fire and life-safety add-ons across the Southeast. Asphalt and safety red, an inspection tag, and a route map that grows city by city.

View the design

Fund I private equity

Newel Partners

Buys founder-owned services firms from Maine to Virginia. Limestone and oxblood, a fit check that answers a banker in four taps, and the hundred days after close drawn as a stair.

View the design

Venture fund

Feederline

A seed fund that backs grid software. The site is written for founders and LPs, with a clean sans-serif and a live grid that faults and reroutes.

View the design

M&A adviser

Kerf & Company

Sells founder-owned manufacturers in the Great Lakes. Set like a drawing sheet in one blue ink, with a nine-month sale timeline that shows who knows when.

View the design

Every business has a simple truth worth finding.

Understanding a business means deciding what deserves attention, what needs explaining and what can be left out.

People can feel when somebody cared. They feel it in a headline, a photograph, the way a page moves.

What we look for on every firm’s site.

  • A headline that says what you do, who it’s for and why you.
  • Every number dated and sourced, and no performance figures unless your compliance team has cleared them.
  • Bios that match the deck and the filings.
  • A way in for the people who send you deals.

Tell us what you’re building.

Scope
One custom website, up to six pages, written from an interview
Price
$9,000, fixed
Timing
The full site ready for your review in about three weeks. We confirm the date at kickoff.

Built for counsel review; legal compliance remains subject to your counsel’s assessment.